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Wednesday, February 09, 2005

Adrants: PR Blogger Launches Blog Monitoring Service

Blogs will become increasingly important for companies in ways that still have to be prioritised.
Some might try to influence the blog community by trying to feed some advertising information into this viral-style communication channel.
Other might just want to be able to monitor what's going on in order to be able to respond to current consumer debates, which are quite often publizised by blogs.
For these companies, Adrants writes, there is now a company offering blog monitoring services.

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